Insurance companies deny claims more often than most people realize — and most denials can be successfully overturned on appeal. Here's how to fight back.

Step 1: Understand Why

Request the denial in writing with the specific reason. Common reasons: "not medically necessary," "out of network," "pre-existing condition," "exceeds policy limits," or "missing documentation."

Step 2: Gather Evidence

Step 3: File Internal Appeal

You have 180 days to appeal (ACA requirement). Write a detailed letter addressing each denial reason with supporting evidence. Include all medical records and doctor letters. Send via certified mail.

Step 4: External Review

If internal appeal fails, request external review by an independent third party — this is your legal right under the ACA. External reviewers overturn insurance denials 40-60% of the time.

Step 5: Escalate

File complaints with your state insurance commissioner. Consider hiring a patient advocate ($100-$200/hour) or attorney for large claims.