Sales of indexed universal life (IUL) insurance policies have surged 28% year-over-year as elevated interest rates improve the cash value accumulation potential of these hybrid insurance-investment products.

Why IUL Is Trending

IUL policies credit interest based on stock index performance while guaranteeing a minimum floor, making them attractive in the current high-rate environment where floor rates have increased.

Expert Caution

Financial advisors warn that IUL policy illustrations often show best-case scenarios. Cap rates limiting maximum returns, complex fee structures, and surrender charges make these products unsuitable for short-term goals. Consumers should understand the 10-15 year commitment typically required for meaningful cash value growth.